Beond, the world's pioneering premium leisure airline, unveiled its striking aircraft livery during an exclusive event in Malé, Maldives. The inaugural gathering witnessed the presence of esteemed dignitaries, investors, dedicated supporters, and enthusiastic employees, as Beond proudly showcased its first Airbus A319. This luxurious aircraft, featuring an all lay-flat seating configuration for 44 passengers, embodies the epitome of travel comfort.
Tero Taskila, CEO and founder of Beond, warmly welcomed attendees, emphasizing the airline's simple yet profound mission: to transport travelers to the enchanting and unspoiled paradise of the Maldives. Grateful for the support of the Maldivian government, the Civil Aviation Authority, SIMDI Group, and global investors who believed in their vision, Taskila pledged to bring tourists to this breathtaking destination.
Beond's inaugural flights are set to commence in November 2023, with Riyadh, Munich, and Zurich as the first destinations on the list. Prior to the official launch, early bird customers have already chartered the aircraft, eager to experience the magic of the Maldives.
Max Nilov, Chief Strategy Officer and primary founder of Beond, expressed his profound fulfillment, describing this moment as the realization of a long-cherished dream. Beond aims to offer a premium travel experience combined with an unparalleled operating philosophy.
Sascha Feuerherd, Chief Commercial Officer of Beond, highlighted the overwhelmingly positive response from customers and stakeholders in their launch cities and anticipates further interest from new destinations on their route map.
Beond's fleet will comprise state-of-the-art Airbus A320-family aircraft configured with unique luxury, lay-flat seating, connecting passengers from Europe, the Middle East, and Asia-Pacific to the Maldives. The first Beond aircraft will be showcased at the Dubai Air Show in mid-November, with additional Airbus aircraft set to join the fleet in late 2023 and early 2024.
Remarkably, Beond is already leaving a positive footprint in the Maldives, with over 75 employees in place even before commencing operations. The airline anticipates hiring 1,600 pilots and cabin crew members, further contributing to the local economy.
On this momentous occasion, SIMDI Group expressed their joy in being a part of Beond's journey, marking the unveiling of the world's first premium leisure airline. For over two decades, SIMDI has played a pivotal role in shaping the Maldivian tourism landscape, pioneering luxury resorts in this paradise nation.
Congratulations Maldives 💪🏼🎉